The 6 Best Types Of Posts For Facebook Pages

The 6 Best Types Of Posts For Facebook Pages

I don’t know about you but there is nothing I like seeing better than Facebook posts I’ve created getting tons of likes, comments & shares.

I call them hitting a home run (even though my baseball knowledge isn’t exactly good) but I should think it feels amazing when you hit that ball right out of the park.

I’ve spent over 10 years figuring out what works and what doesn’t work when it comes to Facebook posts for business pages that’s why I created The Ultimate Facebook Content Plan for Busy People.

My first strategy was post & hope, I’m sure you can relate. I seriously didn’t have a Scooby-Doo (that’s another way of saying clue).

So here are the hands-down tried & tested 6 best types of Facebook posts listed for you so you can easily side-step the learning curve and just focus on the types of posts that just flat out work.

Facebook pages are the perfect way to build an audience for your brand & generate loyal customers for your business.

Whether you are just starting out or have been trying to figure it all out by yourself which Facebook page post types work better than others, just grab a notepad and pen and make sure you start including some of the following in your next social media scheduling day.

You should start to see more engagement from the get-go.

1. Multi image posts

"Facebook posts"

Multi-image posts will gain you far more engagement than one image posts and Facebook will allow more of your followers to see your latest update because it will appear that is a more important post or event.

Use this type of post to show various images of:-

  • Your products & services
  • Before and after shots of your service in use
  • An event you held or attended
  • Your customers using your product or service
  • A sequence of images that tell a story

2. Short Videos

Short info-style, promotional or informative videos will work really well on your Facebook page for increasing engagement and increasing page likes too.

You can either upload images to your Facebook page and select the Facebook option to turn them into videos for you or you can use a great little tool like Animoto for creating and editing videos like the one above.

With videos (both long and short) figuring so prominently in every business today it’s a great investment in your marketing efforts to be able to crank out unique video content whenever you need it.

3. Inspiration quotes

"Facebook posts"

Most Facebook pages will benefit from adding a motivational quote or saying in their social media content mix because people just love them.

Whether it’s a classic quote from Tony Robbins or a thought leadership quote from Simon Sinek matching the right type of quote to your Facebook audience is essential to see good results.

It’s an easy post type for entrepreneurs & business owners to use for great results and funny quotes or saying can work really well on any Facebook page.

Most people use social media as an escape from the day-to-day drudge of work, work, work so an inspirational quote shared with them in mind may just bring a smile to their face & gain you a new follower.

4. Promotions or Giveaways

"Facebook posts"

Your Facebook audience will love a special offer or free giveaway every now & then as a Thank You from you to them.

It’s one of the highest engagement strategies you can use when it’s done right.

A regular giveaway offer or half-price flash sale will not only gain you more engagement for your Facebook post but it’s a great way to generate extra revenue via social media too.

You can set conditions for entry to include “share this with a friend” to enter the prize giveaway to gain extra reach for very little effort on your part.

5. Blog Posts / Articles

"facebook posts"

You can gain a fantastic response to a well-written blog post or article that you know your audience will love.

If you can find an article in the News that backs up your core offer (like we did with this Daily Mail article recently for Contemporary Log Living) you can really gain a huge spike in engagement.

If Facebook sees your posts are performing well & that they are receiving a lot more engagement they will start to share more of your content to more of your audience.

And in this particular case, we didn’t create the article ourselves but gained extra inquiries & new followers because of it.

Being more visible on Facebook is the real key to reaching dizzy new heights with your Facebook efforts.

6. Engaging Questions / This or That

"Facebook posts"

One of the most underused elements of building an audience on Facebook for your brand is being able to ask your audience questions.

Certain types of questions can help you with:-

  • Customer feedback
  • Preferences for your next product
  • What they need help with / are struggling with
  • What they would like you to provide or add to your products and services
  • Market research on steroids

One of the keys to building the Contemporary Log Living brand so successfully on Facebook was using questions to dig deep into their deepest desires.

When you know & understand what problems your ideal clients & customers are facing and you position yourself as the go-to expert with the solution magic happens.


  • Aim to grow your Facebook following to at least 20,000 to 100,000 followers as an ongoing strategy. It will depend on your niche and the size of your market but it’s a must do strategy if you want to get better results with your Facebook page.
  • Focus on the 6 types of Facebook page posts listed here first as you start to plan your content strategy and grow your audience at the same time.
  • Facebook is the number one social media platform in the world and is by far the easiest platform to start with.
  • For a simple easy to follow framework  that will help you create an engaging and professional content strategy for your business check out my Ultimate Facebook Content Plan for Busy People and start gaining momentum in your business as early as today.

Be kind, stay positive & believe in yourself!

How To Create A Video Intro That Looks And Sounds Amazing

How To Create A Video Intro That Looks And Sounds Amazing

As I embark on my feel the fear and do it anyway thinking about video marketing, I had to decide on several factors to get me started and stay consistent about creating more video content in my business right now.

It’s time consuming, especially at the beginning if you are creating, recording and editing everything yourself. That’s me right now too by the way 😉

But one of the biggest questions I had with myself was to INTRO or NOT TO INTRO?

The benefits of creating an intro seem positive:-

  • Branding
  • Unique
  • More Memorable

All good in my book.

But you could argue that people find them annoying or unnecessary as in “I’m going to just skip to the “meaty” part of the content thanks”

But then every TV show, podcast or film show has a theme tune / film score or intro so that’s where I saw more positives than negatives.

So here’s how to create a video intro that looks and sounds amazing in less than 10 minutes (IF you don’t get carried away with the music like I did that is!)

"How To Create A Video Intro"

Why I Decided To Intro

For all the right, positive reasons of brand building, being unique, matching my personal style and describing what my YouTube Channel content and The Project Lifestyle Club is all about, I chose to INTRO.

My brief for creating the video intro was all about keeping it simple (because then it gets done .. right?)

  • Keep it short
  • Keep it simple
  • Keep it effective
  • Keep it descriptive
  • Use 3 words to describe your channel content
  • Add a logo
  • Make the music current & catchy
"How To Create A Video Intro"

Where I Started?

So I started with the music.

And that was many hours lost on Audio Jungle trying to pick the right genre, the right tempo, the right track, the right sound.

To cut that process to a fraction of the time, I used a stock sound track from PlaceIt.Net

Then I thought about things like:-

  • What images do I use?
  • What do I say?
  • Will I be in it?
  • How to keep it short?
  • How to stop it from being annoying?

So here’s what I did as a solution to the problem, and I have to say the end result was brilliant.

"How To Create A Video Intro"

Step 1. Head Over To PlaceIt.Net

Click here to create your free account & get started with PlaceIt.Net

You can create your entire intro video without having to pay for it until you are happy.

I’ll cover the value for money PlaceIt.Net offers later in the post.

Head to the VIDEO MAKER section and check out all the templates.

"How To Create A Video Intro"

Step 2. Select Your Template

Don’t get too overwhelmed at the selection, just immediately discount all the ones that are not applicable to your business and remember to keep it memorable not flashy and informative enough to convey the value of your brand.

In this instance substance must trump style.

But you don’t have to compromise on branding it as yours, because the editing options are extensive.

You can change up:-

  • Fonts
  • Colours
  • Background images
  • Add your logo
  • Change the accent colours
  • Add your own text

The key is to keep it simple and focus on your brand and your message in about 3 words plus your logo.

How to create a video intro"

Finish, Checkout & Download Your Video Intro

Once you have created your video intro and you are happy with it, you can download it with a watermark (not recommended) or opt of one of the PlaceIt.Net purchase options.

If you are not constantly creating visual content and can’t see the value of having unlimited access to everything PlaceIt.Net offers then the one-time purchase option is the way to go.

I opted for the annual plan because I create a ton of content for myself & my clients every week, so it makes sense.

It’s your choice either way but complete, purchase & download because the next step is to add your video intro to everything you create from today.

"How To Create A Video Intro"

Step 3. Add Your New Intro To Every Video Or Tutorial You Create

My favourite video editing tool is Camtasia on an equal basis with

I use them for different types of video content and find either one easy to use.

Once you have your video intro file downloaded it will be in an MP4 format which you can simply use over & over again at the start and end of all relevant video content you create.

"How To Create A Video Intro"


  • Keep your video intro short.
  • Keep it descriptive, 3 words is ideal.
  • Add your logo & / or your website
  • Select music that is positive and uplifting. (No heavy rock or love songs!)
  • Create your unique, branded video intro & enjoy!

Click here to create your free account & get started with PlaceIt.Net

Place.It makes it super easy to create all your social media images, logos, mock-ups, YouTube thumbnails & more!

Here’s The Finished Demo Intro Video I Used In The Video

And Here’s My Finished Video Intro For The Project Lifestyle Club!

Here’s the Video Intro Maker I used …

If this content help you in some way, please feel free to leave me a comment below & I’ll be happy to answer any questions you have.

And I’d love to see your video intro creations too!

Remember …

Be kind, stay positive & believe in yourself!

How To Create A Professional Email Signature In Microsoft Outlook

How To Create A Professional Email Signature In Microsoft Outlook

When you begin to think of email as the online equivalent of people coming into your “store” you will want to make a great first impression with a professional email signature.

There is quite a buzz about email marketing at the moment with entrepreneurs demonstrating the power of building a responsive email list at a time when the vast majority of small business owners are focusing on social media.

I’m firmly in the build your email list camp on that one because it’s an asset for your business, you don’t own Facebook, YouTube, Instagram or Twitter.

Using social media to BUILD your email list is a very powerful combination that can produce great results for you & your business in a relatively short time.

The number of people on your email list is a factor, but the communication you have with them and the relationship you build with them is far more important than just numbers.

Here’s a step-by-step guide on how to create a professional email signature for Microsoft Outlook using Hubspot’s great free tool to get every email conversation you have off to a great start.

"How To Create A Professional Email Signature In Microsoft Outlook "

Step 1. Gather everything you need to create your swanky new email signature.

You will need:-

  • Your name 😉
  • Company
  • Address if using
  • Email address
  • Office phone
  • Mobile phone
  • Social Media Links (for the clickable icons within the email)
  • A Call To Action / Banner Advert & the URL it directs to.
  • Image links for any images you will be using. (*see the video for details of how to do this if you are stuck.)
"How To Create A Professional Email Signature In Microsoft Outlook"

STEP 2. Gather your main social media links & add them with the other details.

Use Notepad, Evernote, Google Keep or a Google Doc handy for when you need to add them to your new email signature.

"How To Create A Professional Email Signature In Microsoft Outlook"

Step 3. Hubspot’s free email generator tool allows you to USE images (recommended) but NOT UPLOAD images.

You have to host the image somewhere else and insert the URL of where the image is. *Watch the video for how to do this.*

The easiest way is to upload an image to your WordPress media library and copy the link from inside the media area, (See video) or you can use your Facebook profile image, right click it & select copy image address.

Just remember that if you use your Facebook image or something similar and your change it so will your email signature.

"How To Create A Professional Email Signature In Microsoft Outlook"

Step 4. If you are feeling adventurous, add a clickable BANNER AD to the bottom of your email for list or offer opportunities with everyone you email.

Create one quickly & easily using one of the CANVA LEADERBOARD AD TEMPLATES.

With CANVA PRO you can save all your brand FONTS & COLOURS to make creating everything on brand so much easier.

"How To Create A Professional Email Signature In Microsoft Outlook "

Step 5. Head over to Hubspot’s free email generator to start creating your new professional email signature.

If you have prepped your info like the boss you are, then this will take less than 5 minutes.

  • Select a template (I chose #1 in the video as it’s compact).
  • Go through the sections provided and copy & paste your information into the relevant boxes.
  • You will see your new signature in real time & you can add in your information and test out other templates before making your final selection.
  • Tweak & test everything until you are happy with the result.
"How To Create A Professional Email Signature In Microsoft Outlook"

Step 8. Once you are happy, finalise the design by selecting COPY.

Hubspot make ask a question about your business in return for providing you with this awesome free tool.

Fair enough I say!

STEP 9. Open up Microsoft Outlook and select SIGNATURES.

Select ADD NEW

And copy & paste your Hubspot Email signature into the blank space & save.

"How To Create A Professional Email Signature In Microsoft Outlook "

Step 10. Add a confidentiality notice to the bottom of your emails.

It’s professional & may prevent your emails being forwarded without your express permission, or cover you in a moment when an email goes astray.


  • Hubspot’s free email generator is a great resource to help you make a professional email signature for Microsoft Outlook.
  • Prepare your links & image links in advance for a great quick result.
  • Simply copy & paste your mew email signature in Outlook when you are done.
  • Add a confidentiality notice to the end fo your emails.

Be kind, stay positive & believe in yourself!